About VMC Consulting
VMC Consulting is a global consulting boutique that integrates strategic advisory, organizational transformation, leadership psychology, and consumer experience design.
We partner with enterprises to accelerate transformation — from strategic positioning and organizational capability optimization to sales excellence, consumer insight, service design, and global expansion.
Our distinctive approach combines business strategy with applied psychology, ensuring that growth is not only high-performing but also deeply human and customer-centered.
Our Services
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Holistic Consulting
We partner with visionary leaders to reimagine what an organization can be — integrating strategy, structure, and culture into a living ecosystem built for enduring relevance and growth.
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Customized Training Programs
We design learning architectures that future-proof capability — transforming information into instinct, and organizations into adaptive, intelligent systems of excellence.
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Executive & Talent Coaching
We coach the minds that shape the future — expanding perception, refining presence, and converting self-awareness into influence, purpose, and performance.
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Psychological Counseling
We strengthen the human core of success — enabling resilience, focus, and clarity so that individuals and teams thrive in complexity, not despite it.
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Well-being Solutions
We cultivate ecosystems of thriving — harmonizing performance and humanity to create organizations where energy, creativity, and commitment renew themselves.
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D&I and ESG Advisory
We embed consciousness into growth — guiding enterprises to lead with integrity, inclusivity, and foresight, turning purpose into measurable legacy.
Get in touch.
We collaborate with forward-thinking organizations, visionary founders, and ambitious leaders who are ready to redefine what growth means.
Whether you’re seeking strategic clarity, leadership transformation, or customer experience innovation — we’d love to explore how we can partner with you.
Let’s start the conversation.
Cross-Industry Expertise.
Cross-Industry Expertise.
Cross-sector experience covers:
Luxury & Premium Retail – brand elevation, service excellence, and customer experience transformation
Hospitality & F&B – service design, customer journey optimization, and culture of emotional excellence
Commercial Real Estate – brand and experience strategy for mixed-use spaces, tenant experience optimization, and community culture development
Consumer Goods – product portfolio and brand architecture optimization, insight-driven growth strategies
Manufacturing & Industrial – operational efficiency, organizational alignment, and leadership development
Healthcare & Life Sciences – well-being, communication, and human-centered leadership
Education & Professional Services – talent development, innovation, and culture building
Technology & Startups – agile leadership, scalability strategy, and global expansion
Part of Our Clients
Our Team
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Dr. Xiangkun Zhu
Founder
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Rae Wu
Consulting Partner
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Daniel Mayran
Consulting Partner
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Qiaoshi Zhang
Senior Consultant
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DR. CHENGHUA ZENG
Senior Consultant
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Dr. Tal Ben-Shahar
Senior Consultant
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Verna Meng
Senior Consultant
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Margret Xie
Senior Consultant
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Dr. Olivier Ruelle
Senior Consultant
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Xiao Jiong
Senior Consultant
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Yifei Cao
Senior Consultant
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Gemma Ma
Senior Consultant
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Xiaofei Zhang
Senior Consultant
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Xiaoqian Pan
Senior Consultant
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Luxury Business Group
Global Luxury Consultant Think Tank
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MAD Consulting
Retail deployment strategy, retail concept, omnichannel integration
Top Empowerment Houses
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Harvard Business School Online
Expand your business skills and engage with a global network of learners through our flexible, online courses. Wherever you are in your career—or the world—Harvard Business School Online can help you achieve your goals. Our founder is proudly featured as one of the official representatives on the Harvard Business School Online homepage.
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King's College London
You can study with us from anywhere in the world, there is no need to come to King's College London. You choose when and where you study, working around your schedule. Read textbooks, watch lectures and contribute to discussions at tomes and locations that suit you. Studying at master's level can empower you to the next level.
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Leading Ideas Think Tank
We integrate world-leading educational and consulting resources — including Harvard Business School, the University of Cambridge, EAC Paris, and Istituto Marangoni — to provide organizations and individuals with cutting-edge global empowerment solutions. We bring strategic insights for organizations and individuals alike.
What Our Clients Say
Why Choose Us?
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Holistic, End-to-End Expertise
We support organizations across the entire value chain — from strategic positioning and business model design to organizational optimization, service excellence, and global expansion.
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Proven Results Across Diverse Sectors
Our experience spans luxury retail, hospitality, F&B, real estate, consumer goods, manufacturing, and technology — allowing us to apply best practices across industries.
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Trusted by Industry Leaders
From global enterprises to innovative start-ups, our clients choose us for our deep understanding of people, performance, and purpose.
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Custom Solutions
We offer personalized services that cater to the unique needs of each client, ensuring effective and relevant outcomes.
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Global Network and Cross-Industry Vision
Our consultants bring insights from a worldwide network of business leaders, academic partners, and industry experts, offering clients a truly global perspective with local relevance.
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Integrated Strategic and Psychological Approach
We bridge strategic consulting with applied psychology to drive both organizational performance and human transformation — ensuring sustainable, meaningful change.
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AI-Powered Solutions for Clients
We provide AI-enabled solutions that empower our clients, enhancing their capabilities and driving innovation in their operations.
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Embracing Equality and Diversity
We celebrate diversity and encourage equal opportunities, creating an inclusive environment where all voices are valued.